Smart Competitive Intelligence

You Need to Know If Your Price Is Too High or Too Low

On Airbnb, guests compare multiple similar listings before booking. Without knowing competitors' prices, occupancy, and trends, you can't find the optimal price.

Why Competitor Analysis Matters

The Guest's View

Guests see similar listings side by side in search results. Your price position among comparable properties determines your booking rate.

Detect Market Shifts

If competitors raised prices, you have room to raise too. If they dropped, you need to respond quickly. Weekly tracking catches every change.

Fair Comparison

Not just nightly rates — we compare total guest cost including extra guest fees and ancillary charges. The price guests actually see.

What Data We Analyze

We automatically collect 7 types of data from 5 competitor listings every week. Fully automated — no manual input required.

3-Tier Pricing (Weekday/Fri/Weekend)

Collects actual prices for Wed/Fri/Sat over the next 2 weeks. Enables independent per-tier comparison.

30-Day Booking Calendar

Scans which dates are booked over the next 30 days. Calculates day-of-week occupancy rates.

Base Guests + Extra Fees

Binary search algorithm auto-detects competitor base guests and extra guest fees.

Ancillary Fees

Extracts management fees, community charges, and other ancillary costs from checkout breakdown.

2-Week Price Trends

Compares this week vs next week prices to surface actionable insights about competitor moves.

Rating + Reviews + Superhost

Property attributes feed the similarity weighting system. More similar competitors get higher analytical weight.

Smart Availability-Based Filtering

If a competitor is already booked on the target date, they are automatically excluded from the price comparison. Only available listings are included for a fair comparison.

Availability Filtering — Booked dates excluded from comparison

If a competitor is booked on the target date, their price is unavailable and automatically excluded.

Comp A
$83×2.6
Comp B
$94×3.0
Comp CBooked
N/A×1.5
Comp D
$74×1.0
Comp EBooked
N/A×2.0

Weighted median of the 3 included listings used as comparison baseline

Similarity-Based Weighted Analysis

Not all competitors are treated equally. Properties more similar to yours receive higher analytical weight. Taller bar = more influence on the recommendation.

Gray bar = booked (excluded), blue bar = available (included)

×2.0

Same Base Guests

×1.5

Same Area

×1.3

Similar Rating (±0.3)

×1.2

Similar Rooms (±1)

Example: Same guests (×2.0) + same area (×1.5) = weight 3.0 → this competitor's price has 3× more influence

Naive Average vs Weighted Median

A naive average gives equal weight to dissimilar properties. The weighted median focuses on competitors most similar to yours.

Blue dashed = weighted median (recommendation basis), red bar = my current price

3 Strategies Per Tier

Aggressive

Target: Bottom 25%

Lower price to maximize bookings. Effective in low season or when occupancy is lagging.

Applied when: My occupancy < competitor avg -10%p

Balanced

Target: Weighted Median

Position at market center. Balances stable bookings with reasonable nightly rates.

Applied when: My occupancy ≈ competitor avg (±5%p)

Premium

Target: Top 25%

Higher price to maximize per-night revenue. Effective when occupancy is strong enough to support premium positioning.

Applied when: My occupancy > competitor avg +5%p

Different strategies per tier are possible. Example: Weekday Premium + Friday Balanced + Weekend Aggressive

Check Your Competitive Position

Track prices and occupancy of 5 competitors with a free plan. Weekly reports keep you updated on every change.